BizBlasts is thrilled to unveil our biggest scheduling enhancement yet: Service Variants.
Think of it as giving every service multiple “flavors” — different durations, prices, or experiences — without forcing you to create a separate listing for each one. It’s the same simplicity our platform is known for, now turbo-charged for merchants and delightfully clear for customers.
What’s New? A Simple Overview #
- Flexible Service Variants – One service can now offer 30-, 60-, and 90-minute options (or any mix you choose) from a single card.
- Instant Price & Time Updates – Customers pick a variant and see duration and cost refresh instantly.
- Streamlined Manager Dashboard – Add, reorder, or pause variants with a single click.
- Smarter Checkout – Bookings automatically apply the chosen variant’s details, keeping invoices and reminders perfectly aligned.
- Seamless Email & SMS Updates – Every confirmation reflects the exact variant booked, so there’s never confusion about what was purchased.
Let’s unpack the magic behind each of these!
Part 1: Give One Service Many Personalities #
The Variant Concept: One Service, Infinite Possibilities #
Remember creating separate entries for “Swedish Massage – 60 min” and “Swedish Massage – 90 min”? That clutter is gone. Now you create one Swedish Massage and stack multiple variants beneath it — each with its own label, duration, and price.
How It Works (In Plain English)
- You add a service, then click “Add Variant.”
- Name it (e.g., “Express 30 min”).
- Set its length and price.
- Repeat as needed.
Everything else happens automatically. Your online menu stays tidy, yet customers enjoy more choices than ever.
Real-World Examples #
- Salon Owner – Lists a single “Haircut & Style” service, offers Standard 30 min, Deluxe 45 min, and VIP 60 min variants.
- Dog Trainer – Creates “Private Training Session” once, attaches Puppy, Adult, and Behavioral variants with custom pricing.
- Spa – Rolls seasonal “Summer Escape” packages as variants with 60-, 90-, and 120-minute experiences.
Part 2: An Effortless Booking Experience #
Instant Updates for Happy Shoppers #
When a customer selects a variant on your service page:
- Duration and price update in real time — no page reloads, no guessing.
- “Book Now” auto-fills with the correct option, so checkout is always accurate.
- Optional “Info” lines display quick details (“90 min | $150”) to eliminate surprises.
Guest-Friendly from the Ground Up #
Whether a buyer is a regular with an account or someone who just landed on your page, the flow is identical:
- Choose variant.
- Pick date & time.
- Confirm.
That simplicity reduces abandoned bookings, especially on mobile where attention spans are short.
Part 3: Power Tools for Business Managers #
Quick Edits, No Tech Skills Required #
Inside Manage → Services you’ll spot a fresh, clean interface:
- Add Variant – Pops in a ready-to-edit form block.
- Remove Variant – Two clicks and it’s gone (or hidden if you simply toggle it inactive).
- Hide Base Fields – Once variants exist, the “old” single-duration inputs fade away to keep the form uncluttered.
Peace-of-Mind Safeguards #
- Safe Deletes – Retiring a variant never breaks past bookings; they retain historical labels.
- Bulk Editing – Batch price changes across variants when you update seasonal rates.
- Analytics Consistency – All reports roll up neatly, so you still see one service line item with variant-level detail inside.
Part 4: Communications That Never Miss the Mark #
We refreshed confirmations, reminders, and invoices so each message proudly displays the exact option chosen:
“Your Deep Tissue Massage – 90 min is confirmed for Friday at 2:00 PM.”
That clarity means fewer “Which package did I book?” calls and more five-star reviews.
Part 5: Why This Matters #
For Your Business #
- Less Menu Clutter – A sleeker storefront boosts conversions.
- Dynamic Pricing – Experiment with micro-offerings (e.g., “Express Facial”) without a full product build-out.
- Upsell Opportunities – Shoppers self-select premium variants more often when the upgrade is one click away.
- Cleaner Data – Sales, staff utilisation, and inventory all reference a single parent service, making insights sharper.
For Your Customers #
- More Choice – Tailor visits to budget or schedule without hunting through a maze of listings.
- Zero Confusion – Clear labels and real-time updates build trust.
- Faster Checkout – Less typing, fewer steps, happier buyers.
For Your Team #
- Straightforward Training – New staff learn one interface, not three.
- Reduced Admin Time – Batch edits mean seasonal changes finish over coffee, not a weekend.
- Consistent Branding – Unified service names keep marketing material tidy across web, email, and social.
Success Stories from Early Adopters #
- Boutique Fitness Studio – Swapped eight separate “Class Packs” for one service with variable pack sizes. Result: 17 % jump in checkouts and a 30 % faster update process when prices changed.
- Luxury Spa – Introduced “Express,” “Standard,” and “Premium” tiers under each treatment. Customers happily shifted toward Premium, raising average order value by \$22.
- Mobile Car Detailer – Bundled interior-only, exterior-only, and full-service options. Bookings increased because shoppers could see every price point in one spot.
The Invisible Tech That Makes It Possible #
We built Service Variants on the same sturdy foundation that powers millions of bookings yearly:
- Reliability – Cloud-native infrastructure with automatic backups.
- Fraud Protection – Intelligent rules guard against duplicate variant misuse.
- Lightning Speed – Even businesses with thousands of variants enjoy instant load times.
- Seamless Integrations – Payments, calendar sync, and staff scheduling all understand variants out of the box.
Getting Started: It’s Already Live! #
- Log in to your BizBlasts dashboard.
- Navigate to Manage → Services.
- Edit an existing entry or create a new one.
- Click Add Variant and fill in the details.
- Save. Done!
Within seconds your storefront updates, your customers see new options, and your team gains next-level flexibility.
The Bottom Line #
Service Variants aren’t just another feature; they’re a complete re-imagination of how services are presented, sold, and managed. They deliver more choice to customers, more revenue to businesses, and more clarity to teams — all while keeping the platform as effortless as ever.
Welcome to the future of flexible service selling.
Welcome to the next era of BizBlasts.