Platform Updates

Introducing Service Variants

BL
6 min read
Introducing Service Variants

A Ground-Breaking Upgrade in Booking Flexibility

BizBlasts is thrilled to unveil our biggest scheduling enhancement yet: Service Variants.
Think of it as giving every service multiple “flavors” — different durations, prices, or experiences — without forcing you to create a separate listing for each one. It’s the same simplicity our platform is known for, now turbo-charged for merchants and delightfully clear for customers.

What’s New? A Simple Overview #

  1. Flexible Service Variants – One service can now offer 30-, 60-, and 90-minute options (or any mix you choose) from a single card.
  2. Instant Price & Time Updates – Customers pick a variant and see duration and cost refresh instantly.
  3. Streamlined Manager Dashboard – Add, reorder, or pause variants with a single click.
  4. Smarter Checkout – Bookings automatically apply the chosen variant’s details, keeping invoices and reminders perfectly aligned.
  5. Seamless Email & SMS Updates – Every confirmation reflects the exact variant booked, so there’s never confusion about what was purchased.

Let’s unpack the magic behind each of these!

Part 1: Give One Service Many Personalities #

The Variant Concept: One Service, Infinite Possibilities #

Remember creating separate entries for “Swedish Massage – 60 min” and “Swedish Massage – 90 min”? That clutter is gone. Now you create one Swedish Massage and stack multiple variants beneath it — each with its own label, duration, and price.

How It Works (In Plain English)

  • You add a service, then click “Add Variant.”
  • Name it (e.g., “Express 30 min”).
  • Set its length and price.
  • Repeat as needed.

Everything else happens automatically. Your online menu stays tidy, yet customers enjoy more choices than ever.

Real-World Examples #

  • Salon Owner – Lists a single “Haircut & Style” service, offers Standard 30 min, Deluxe 45 min, and VIP 60 min variants.
  • Dog Trainer – Creates “Private Training Session” once, attaches Puppy, Adult, and Behavioral variants with custom pricing.
  • Spa – Rolls seasonal “Summer Escape” packages as variants with 60-, 90-, and 120-minute experiences.

Part 2: An Effortless Booking Experience #

Instant Updates for Happy Shoppers #

When a customer selects a variant on your service page:

  • Duration and price update in real time — no page reloads, no guessing.
  • “Book Now” auto-fills with the correct option, so checkout is always accurate.
  • Optional “Info” lines display quick details (“90 min | $150”) to eliminate surprises.

Guest-Friendly from the Ground Up #

Whether a buyer is a regular with an account or someone who just landed on your page, the flow is identical:

  1. Choose variant.
  2. Pick date & time.
  3. Confirm.

That simplicity reduces abandoned bookings, especially on mobile where attention spans are short.

Part 3: Power Tools for Business Managers #

Quick Edits, No Tech Skills Required #

Inside Manage → Services you’ll spot a fresh, clean interface:

  • Add Variant – Pops in a ready-to-edit form block.
  • Remove Variant – Two clicks and it’s gone (or hidden if you simply toggle it inactive).
  • Hide Base Fields – Once variants exist, the “old” single-duration inputs fade away to keep the form uncluttered.

Peace-of-Mind Safeguards #

  • Safe Deletes – Retiring a variant never breaks past bookings; they retain historical labels.
  • Bulk Editing – Batch price changes across variants when you update seasonal rates.
  • Analytics Consistency – All reports roll up neatly, so you still see one service line item with variant-level detail inside.

Part 4: Communications That Never Miss the Mark #

We refreshed confirmations, reminders, and invoices so each message proudly displays the exact option chosen:

“Your Deep Tissue Massage – 90 min is confirmed for Friday at 2:00 PM.”

That clarity means fewer “Which package did I book?” calls and more five-star reviews.

Part 5: Why This Matters #

For Your Business #

  • Less Menu Clutter – A sleeker storefront boosts conversions.
  • Dynamic Pricing – Experiment with micro-offerings (e.g., “Express Facial”) without a full product build-out.
  • Upsell Opportunities – Shoppers self-select premium variants more often when the upgrade is one click away.
  • Cleaner Data – Sales, staff utilisation, and inventory all reference a single parent service, making insights sharper.

For Your Customers #

  • More Choice – Tailor visits to budget or schedule without hunting through a maze of listings.
  • Zero Confusion – Clear labels and real-time updates build trust.
  • Faster Checkout – Less typing, fewer steps, happier buyers.

For Your Team #

  • Straightforward Training – New staff learn one interface, not three.
  • Reduced Admin Time – Batch edits mean seasonal changes finish over coffee, not a weekend.
  • Consistent Branding – Unified service names keep marketing material tidy across web, email, and social.

Success Stories from Early Adopters #

  • Boutique Fitness Studio – Swapped eight separate “Class Packs” for one service with variable pack sizes. Result: 17 % jump in checkouts and a 30 % faster update process when prices changed.
  • Luxury Spa – Introduced “Express,” “Standard,” and “Premium” tiers under each treatment. Customers happily shifted toward Premium, raising average order value by \$22.
  • Mobile Car Detailer – Bundled interior-only, exterior-only, and full-service options. Bookings increased because shoppers could see every price point in one spot.

The Invisible Tech That Makes It Possible #

We built Service Variants on the same sturdy foundation that powers millions of bookings yearly:

  • Reliability – Cloud-native infrastructure with automatic backups.
  • Fraud Protection – Intelligent rules guard against duplicate variant misuse.
  • Lightning Speed – Even businesses with thousands of variants enjoy instant load times.
  • Seamless Integrations – Payments, calendar sync, and staff scheduling all understand variants out of the box.

Getting Started: It’s Already Live! #

  1. Log in to your BizBlasts dashboard.
  2. Navigate to Manage → Services.
  3. Edit an existing entry or create a new one.
  4. Click Add Variant and fill in the details.
  5. Save. Done!

Within seconds your storefront updates, your customers see new options, and your team gains next-level flexibility.

The Bottom Line #

Service Variants aren’t just another feature; they’re a complete re-imagination of how services are presented, sold, and managed. They deliver more choice to customers, more revenue to businesses, and more clarity to teams — all while keeping the platform as effortless as ever.

Welcome to the future of flexible service selling.
Welcome to the next era of BizBlasts.

Share this post

Consent PreferencesPrivacy PolicyTerms of Service